London Jewish Cultural Center
Brand identity & print design
Agency – Creative Interpartners, London
Project Team
Kate Melsom
Darren O’Driscoll
Rob Cronshaw
Natasha Smith
Kathryn Robinson
The London Jewish Cultural Centre is a diverse adult education centre and a hub of Jewish community in London. Creative Interpartners had branded them 6 years previously. With an evaluation of what the centre was doing, it was time to reinvigorate this brand. It had to be universal to any content and to be implemented in a more assertive way; as the community around it had grown and diversified.
Inclusivity and intellect were the watch-words and we felt that as the original Jewish hub in London, the brand should be one that acted like a ‘seal’ to any event or course they produced, indicating an expected standard to everything they do.